Privacy policy

LOTY — PRIVACY POLICY

Last updated: August 6, 2026

LOTY operates this store and website, including all related information, content, tools, products, and services to provide you, the customer, with a personalized shopping experience (the "Services"). LOTY is powered by Shopify, which enables us to provide these Services to you. 

This Privacy Policy describes how we collect, use, and disclose your personal information when you access, use, make a purchase, or communicate with us.

1. PERSONAL INFORMATION WE COLLECT
When we refer to "personal information", we mean information that identifies or can reasonably be associated with you. We collect the following categories:
- Contact Details: Your full name, shipping address, billing address, phone number, and email address (support@loty.com).
- Financial Information: Payment card details, transaction confirmations, and payment method data processed securely via Shopify Payments.
- Account & Transaction Info: Products viewed, added to cart, purchased, or returned, and past customer support inquiries.
- Device & Network Data: IP address, browser type, device information, and interactions with our website via cookies.

2. HOW WE USE YOUR PERSONAL INFORMATION
We use your personal data to:
- Fulfill orders, process payments, facilitate UK delivery, and handle returns.
- Send order confirmations, tracking updates, and customer support responses.
- Detect, investigate, and prevent fraudulent transactions or security breaches.
- Comply with applicable legal obligations and enforce our store terms.

3. DISCLOSURE OF PERSONAL INFORMATION
We share personal information with third-party service providers acting on our behalf, including:
- Shopify: Our e-commerce platform host that processes data to support store operations.
- Order Fulfillment & Carriers: Shipping partners (such as Royal Mail / DPD) to deliver your packages in the UK.
- Payment Processors: Secure payment gateways (Visa, Mastercard, PayPal, Apple Pay, Klarna).

4. YOUR RIGHTS & CHOICES
Depending on your location (including UK GDPR rights), you may have the right to:
- Access or request a copy of the personal information we hold about you.
- Request the correction of inaccurate data or complete deletion of your personal records.
- Opt-out of promotional marketing emails at any time by clicking the "Unsubscribe" link in our emails.

5. DATA RETENTION & SECURITY
We retain your personal information only for as long as necessary to fulfill orders, resolve disputes, and maintain accounting records. While we implement strict security measures, no system is 100% immune to vulnerabilities.

6. CONTACT US
If you have any questions regarding our privacy practices, wish to exercise your data rights, or submit a inquiry, please contact us:

- Primary Support Email: support@loty.com
- Customer Care Email: holmes753@outlook.com
- Support Phone: +1 929-996-4480
- Business Address: 1US AVE D 10A, East Village, New York, NY 10009, United States